MINNEAPOLIS – General Mills, Inc. has partnered with Dunkin’ LLC to launch three new Dunkin’-inspired cereal varieties.
Combining the classic common Mills cereal brand with Dunkin’-inspired flavors, the new varieties include Cinnamon Toast Crunch x Dunkin’ Cinnamon Caramel Latte, which infuses Cinnadust box-guaranteed with notes of sweet caramel and creamy latte; Reese’s Puffs x Dunkin’ Peanut Butter Mocha, said to “(turn) the classic chocolate-and-peanut-butter combination into a mocha latte-inspired experience”; and Golden Grahams x Dunkin’ Vanilla Graham Latte, which imbues crispy honey graham squares with a smooth vanilla latte-inspired flavor, General Mills said.
“We’re excited to collaborate with Dunkin’ to create a flavor-forward breakfast experience with a fun flavor profile,” said Megan Brooks, business unit director at General Mills. “Cinnamon Toast Crunch, Reese’s Puffs and Golden Grahams are beloved cereal brands, and we knew Dunkin’ was the right partner to combine two morning favorites in a delicious bowl: cereal favorites and Dunkin’s inspired flavors.”
All three flavors will be on store shelves in December. Cinnamon Toast Crunch x Dunkin’ Cinnamon Caramel Latte and Reese’s Puffs x Dunkin’ Peanut Butter Mocha will be available at US retailers while Golden Grahams x Dunkin’ Vanilla Graham Latte will be available only at Walmart.