STOCKHOLM – Stravito has debuted Server Model Context Protocol (MCP).
MCP servers connect artificial intelligence (AI) tools, including ChatGPT, Claude, Copilot and custom agent companies that have been built in one location.
By connecting these devices to one place, the MCP Server also draws all the company’s research by getting text and visual findings from reports and presentations, videos, audio and spreadsheets.
Server MCPT draws from the company’s own research, source-cited and scoped for people to ask. The connection gets the user’s existing permissions and is read-only, the company said.
MCP Server enables food and beverage brands to manage proprietary research, analyze and build AI Personas.
“The most valuable consumer research is worthless if it never guides real business decisions,” said Thor Olof Philogene, founder and chief executive officer of Stravito. “Our MCP servers provide enterprise knowledge to teams of AI tools they already use, so they can launch better, spend smarter, and go to market faster using reliable consumer evidence.”